#teamLOTH since 2019
Industry experience: 15 years
Any animal charity – I think they are all important!
3 words to describe you:
organized. creative. learner.
Ashley Sostaric-Finkes is an experienced marketing leader with over 14 years of success in a variety of marketing strategies largely focused on digital marketing campaign development and increasing brand awareness for a variety of industry sectors. After spending over a decade working in marketing and communications, Ashley knows what truly drives conversions, and brand loyalty—and it’s not mastering the marketing trend of the year. Marketing success begins and ends with how well you connect with the customers you’re trying to serve and communicate your understanding of who they are back to them.
Ashley has presented at numerous conferences focusing on customer experience mapping, audience segmentation, and reputation management. Outside of the world of marketing and advertising, Ashley enjoys traveling, time on the yoga mat, exploring new foods & restaurants, and of course relaxing with a good book and a nice cup of tea (Japanese Sencha preferred).
Ashley holds a B.S. in communications from Kent State University, and a master’s degree from George Washington University.
Personal motto: “For me, my plan is clear: an opportunity, a challenge, and a choice. An opportunity to combine my experience with my education to strategically produce effective marketing actions that drive results. A challenge to push myself to becoming a front-runner in a fast-paced industry. A choice to deviate from being a benchwarmer to becoming a player in the game and making a serious commitment to achieving success in the marketing world.”
JB’s 30th Anniversary celebration has been my favorite memory so far at LOTH. It was so inspiring to see all of the individuals who shared in JB’s career milestones, and hear stories of 30 years of challenges, successes, fun and hard work! Everyone who shared in the celebration shared a unique message and it was inspiring to see just how much a leader can accomplish in 30 years!
advice for the next generation of business leaders
Find the balance early between work and life.